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Page Relevant SEO Services:
There are no shortcuts in
SEO. It is a combination of specialized information, research and
work. If you come across an offering that guarantees a # 1 ranking, or seems too good to be
true, it probably is.
Our $299 one time fee, For engine
optimization provides the following services which can usually be
completed within one or two weeks.
You can gain a great deal of free information about SEO for your
website from the points below as we explain our service.
1.
Existing Problems - The big first step in seo is to make your
homepage search engine friendly. Engines index the homepage
first on a website first over the other pages.
We look at your website to make sure it wasn’t
built engine un-friendly.
One problem would be having words on your webpages that are the
same color as the background of your page. Many web designers
aren’t aware of the harm this can cause. Engines can tell
if you’re doing this and may penalize you, or even delete you from
their database altogether, even if you didn’t do it with the
intention of cheating. Another problem in this category would be
having duplicate webpages that have largely the same information.
Engines take this as spamming.
Some websites use a big image template, which is often a very
beautiful photo, graphic, or animation. It may look good, but engines can't read them. They read text. There are some
things you can do to solve a situation like this, but it’s usually
best to revise your homepage design. We can provide specific
recommendations at the time.
Also we track down any dead links on your site,
The engines don't like dead links!
Some folks are oblivious to some problems that
have held them back all along!
2.
Keywords - We provide suggestions on the best keywords to target
in your seo strategy. A “keyword” is a word
somebody would type into a search engine when looking for websites
that offer your services. For example, somebody wanting to find a
visitors to their website might go to Google and type ‘website
traffic’ or ‘online advertising’. So these are the keyword phrases
we would use to optimize your website for search engines.
The database we use allows us to see what keywords people are
actually searching for on the major engines, so we can be
sure were targeting keywords that will bring results.
The database also tells us how many websites are targeting each of
those keywords with their seo strategy.
This information often turns up "nuggets" which are not being
targeted by many websites. Targeting those nuggets is an excellent
way to obtain higher rankings.
3.
Sentence wording - This is another very important aspect of seo. We look carefully at what wording you have on
your homepage, where it is placed on the page, how much of it
there is, and of course, exactly how it is worded. Then we adjust
the weighting to make it search engine friendly.
4.
Title Tag - The title is also an important part of your homepage
as far as seo is concerned, and there are a
number of things to consider. You need to have your most important
keywords in your title, you need to have them as close to the
beginning as you can, and you still need it to be inviting and
make sense. For example, if your primary keywords were "Sydney"
and "hideabeds", your Title tag should read something like "Sydney
Au. HideaBeds, Small Apartment Murphy Beds"
When Google brings up webpages in response to a search they put
the title of the page at the top of each listing and make it a
link to that page. You want your title to be interesting enough so
people click on it.
5.
Meta Tags - We rewrite your ‘description’ and ‘keywords’ META
tags. The ‘description’ Meta tag is very important. Some major engines reproduce it under the Title of your page in their
search results. You need this text to be worded correctly with
regard to keywords and again, to be inviting to prospective
customers. Again, you would want to include your primary keywords
in an interesting sentence.
A few years ago the ‘keywords’ Meta Tag was one of the most
important things to consider when doing seo. But engines change their tactics whenever
they feel they've discovered a better system, and they've done
that many times. Today the ‘keywords’ meta tag is much less
important, but it still should be written well and contain your
primary keywords and keyword phrases.
6.
Other HTML Tags - We also look at your ''</H1>" ‘comment’ and
‘alt’ tags, and the links on your page. An ‘alt’ tag is a few
words that can be associated with every photo or graphic on your
homepage. If you don’t overdo it you can include keywords in your
‘alt’ and ‘comment’ tags to help your ranking. If you overdo it engines will take it as spam and penalize you.
Then install a Google sitemap and integrate
robots.txt and googles verification file.
Presenting Google with a freshly optimized site to spider!
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Ongoing SEO Services - Because the SEO world changes regularly and
your competition is always trying to climb over you, many of our
clients ask us to provide ongoing SEO services. We charge $69 per
month for the following services.
Tracking & Reporting - We monitor all of the major engines
on a monthly basis and report to you via email of improvements in
your rankings. Google used to take months to rank new websites but
these days they usually find and rank your website within a few
weeks.
Ongoing Improvements - We will improve your SEO periodically and do our
best to get you in the Top 10 on Google.
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